A December 2021 report from the Institute for Local Self-Reliance showed that Amazon took 34 cents out of every dollar in third-party sales that year, nearly double what it took seven years earlier.

Amazon wants to make every e-commerce site on the web an Amazon site. And instead of selling its own goods, it wants to be a back-end logistics provider taking a cut of every economic transaction. Sellers already found it hard to avoid putting up a shop on Amazon; the company’s goal is to make it impossible not to interact with Amazon no matter where you sell. And Amazon has shown that it will extract a healthy price from everyone involved.