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I shouldn’t be laughing about this but Santa has clubbed fingers in the ad. The old boy needs to lay off the sauce because it looks like his body is packing up:
In his defence several million children leave out mince pies and whisky for him.
The is the best ad for Pepsi I have ever seen
Can’t wait for this to be broadcasted so that people can see just how bad it is.
This is not worse than normal coke ads. It would be fascinating to see how much it cost. Since normally vfx teams are way under paid. I wouldn’t be surprised if it cost more than regular. I dunno. This is the real use of ai. Commercials are not art. So easily made disposable slop that is largely soulless anyway is not worsened by the lack of artists lovingly crafting the soulless slop.
I will never escape this bullshit
It’s always the loudest idiots who win out
Pfft, that’s obviously fake! Snow? In 2024? Get real…
It looks like a parody of those saccharine holiday commercials which just show happy people consuming The Product next to a Christmas tree. There wasn’t any message there, just a series of images, some of which had a corporate logo.
Baudrillard stays winning.
The fourth stage is pure simulacrum, in which the simulacrum has no relationship to any reality whatsoever. Here, signs merely reflect other signs and any claim to reality on the part of images or signs is only of the order of other such claims. This is a regime of total equivalency, where cultural products need no longer even pretend to be real in a naïve sense, because the experiences of consumers’ lives are so predominantly artificial that even claims to reality are expected to be phrased in artificial, “hyperreal” terms. Any naïve pretension to reality as such is perceived as bereft of critical self-awareness, and thus as oversentimental.
We are finally at the stage where the advertising and art for these products will be as artificial as the products themselves.
That’s always been the case. not like you could eat the burger you see in a commercial
I found a YouTube link in your comment. Here are links to the same video on alternative frontends that protect your privacy:
23·6 hours agoThey are trying to get around the limits of ““AI””, very short segments so you don’t have time to realize something is utterly wrong and no real movements.
It’s less to stop you from realizing something is wrong, and more that the video generation models start to rapidly disintegrate if you let them go more than a few seconds.
The average shot length in a movie is like somewhere under three seconds, there’s no way most commercials don’t come in under a second a shot. If anything this commercial is pretty slow
“It’s only a movie Michael, how long could it last? Twenty minutes?”
They are trying to get around the limits of ““AI””, very short segments
That is one of the limits. The text to video models make like 5-15 second videos at the longest, so every AI generated video is just a jarring compilation of extremely short cuts. It looks like they pared it down even further, though that could also just be that they wanted to squeeze in as many of their
shots as they could.The rapid cuts are giving Christmas an MKUltra vibe.
This is the real war on Christmas
I found a YouTube link in your post. Here are links to the same video on alternative frontends that protect your privacy:
