You would think the right of all people would know that trying to ban terms will just result in new euphemisms and jargon being created.

The right thinks that if they clamp down hard enough that it will just go away, much like LGBTQ people were forced to mask and hide themselves like they had to back in the day, otherwise they ended up like Matthew Shepard. I don’t know that they even consider the euphemism treadmill aspect of things, they just don’t want these people to feel like they can be themselves and feel safe.