Last year, the CEO of messaging app IRL repeatedly said it had 20 million monthly active users, who chatted about shared interests and planned real-world events together. Today, a spokesperson for the startup said an investigation by the board of directors concluded 95% of those users were “ ...
What are MAUs?
“Monthly Active Users” I think.
Saved me a google search
Made Up Users, apparently
“Mostly Artificial Users” lol