Because I’m seeing more and more each day people once considered experts now on the same level as an untrained person who knows how to type. And I’m really hoping LLMs reach a tipping point because otherwise, you’re just adding another nauseating element to the rat race.
I’m no stranger to the “adapt or get left behind” comments, and it’s very funny when people tell me this but can no longer tell me how a for loop works or what constitutes an outer join.
lol hate to say it but this shithole needs to humbled by an act of war that brings down the power grid, capitalist realism is quickly turning into economic and technological realism (if it hasn’t already).
I’m currently working with a small tiktok singer (500k monthly on Spotify) - they blew up at some point (the music is awful), it’s easily the biggest job I’ve had so far as a videographer. The other day I went in to the meeting with their agents, and the marketing team.
They’d chat GPT’d every single idea for me make in a video. Not an ounce of talent or original thought in the room. Just filling social media with slop content. It might as well not exist at all.
Creative media is in a very depressing place right now. Even adverts are a million times worse - they cracked the code that it’s more cost effective to make some flashy short bullshit than it is to try to have any sort of earnest identity.
I think that’s the result of the few transmitters many receivers model being replaced with many transmitters many receivers but with The Algorithm between the two. It all becomes about gaming whatever metric The Algorithm values at the moment. The result is this homogeneous game of “ask this algorithm to spit out content the other algorithm approves of.”