This is the best summary I could come up with:

“Dark Brandon,” Joe Biden’s undying alter ego, has appeared on everything from baseball caps to crop tops.

Throughout the entire day, Biden’s reelection team will be running an ad campaign featuring the meme on the Fox News website.

The ads call attention to Biden’s campaign promises to protect abortion rights, lower the cost of prescription drugs, and defend social security, as first reported by People magazine Wednesday.

For those unfamiliar with the lore, the “Dark Brandon” meme originated out of a conservative insult lobbed at the president during a NASCAR race in 2021.

Racegoers yelling “Fuck Joe Biden” were misheard by a reporter as saying “Let’s go, Brandon,” and thus, a new slogan for Donald Trump supporters was born.

Biden staffers and voters online embraced the joke to communicate that, yes, the 80-year-old was the bogeyman conservatives believed him to be, if only because he was successfully pushing through an agenda they hated.

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